Over the past few years the trend for MMO servers has clearly been to increase the population size and decrease the number of servers--even down to one. The mega server…

Yesterday we had a good discussion about pay-to-win strategies and how gaming companies are starting to slowly back off of the "whale-model."  We also noted that the pay-to-win or else…

How many times have you heard someone say or read a comment from someone saying something like this: "Don't worry, X game coming out will solve that" or "This next…

I often sit around thinking about video game marketing and how or why companies decide to develop a video game a certain way.  I think about how they are advertising,…