The Repopulation is the latest MMO craze. It’s the upcoming “crowdfunded” sci-fi sandbox being heralded as a SWG-like. The sandbox nature and especially the crafting are being lauded as huge reasons to jump in and buy the game. Oh, you thought the game was free? It will be. Sort of. It’s another one of those early-access grabs where the game is already available for purchase and you can get early access and lots of “account perks” if you sign up now. Do I sound jaded? I am.
I’m not at all convinced that The Repopulations free-to-play model will work. It’s not the fact that they’ll have a cash shop. It’s the types of things they’re brushing off as no big deal. Below is the FAQ from the official website.
Will The Repopulation Require a Subscription?
No. It will be a Free To Play title with income being generated from an in-game cash shop and optional one-time membership fees.
What Will Be In the Cash Shop? Will It Be Pay To Win?
We will not be Pay To Win. It is our feeling that free players are an important part of the user base and they add to the community. We don’t want those players to feel that they are at an unfair disadvantage just because they haven’t paid. While there may be things like skill gain increase boosts, we’re looking at lower increases than the 100%+ than has become standard in modern MMOs. We also don’t plan on adding items of power, such as potent armor, weapons or fittings. We do feel that players should earn whatever they get. That having been said, we do have to generate revenue in some way.
So what does that leave?
Account perks for one. Things like extra bank, inventory or character slots. Cosmetic items such as different armor or weapon looks. Non-combat oriented cosmetic or convenience items such as new hairstyles or furniture may also be available. We’ll explore and adjust as necessary.
Here’s what comes with the early-access membership levels:
Let’s first look at the surface level issues.
- Skill Gain Increases – These go against the nature of a game where you are supposed to earn skills by PLAYING. Playing means you interact with other players. Interacting with other players means you build a community.
- More Bank Access – This type of game is all about inventory control. This becomes a must-purchase for any serious player. Must-purchases in a F2P game are the first sign of a poorly designed business model and great indicator of a game destined to fail.
- More Character Slots – Another huge fail. SWG restricted players to one character. One character means you developed a single character and had to choose how you would interact with the rest of the population. This created interdependencies. This was INCREDIBLY IMPORTANT to the game’s overall design.
Now let’s look at one of the biggest issues most people will miss completely: Selling Cosmetic Items.
Who here remembers SWG well? Remember how entire paths of playing revolved around creating cosmetic items? Clothing was everything. Clothing, for the most part, added no stats. It was a way to look cool. Entire player malls were set up to sell cosmetic items to give you that look you wanted. Whether you were a slave dancer who wanted something risque or a professional who wanted a tux, it was sought after by the players. Image Designers changed your look, hair color, etc. So much of SWG was cosmetic, and it was all tied to the real players spending their time to help other real players obtain this as a good or service. A game like The Repopulation needs control of character customization in the hands of the players.
Simply adding cosmetics to the cash shop in a game like The Repopulation isn’t simple at all; it’s game breaking. If this is their avenue for generating long-term revenue for the game then only a fool would think it’s as shortsighted as a few minor items.
The Repopulation needs to be a buy to play game. They need a box price. They need a pre-order bonus with items you can hang on the wall of your house to show you are special. This doesn’t have to be a subscription game to succeed, but it is already destined to fail if they follow this F2P model without the utmost care. Right now I see a recipe for a game destined to fizzle out in less than a year.