I’m one of your original players back from the EverQuest days. I played the original EverQuest for many years, and I have continued to follow and play just about everything you’ve released. I am a true fan of the EverQuest series and have been eagerly awaiting and watching for all things EverQuest Next. I’m writing you to express my concerns regarding the direction I see you taking this beloved franchise.
My confidence in EverQuest Next is faltering. Development for Landmark has come to a weird crawl, and when something new is announced or implemented it’s taken in a bizarre direction that none of us really expected. I started playing Landmark back when it was all about the adventure of exploring a world, finding resources, and building things. Now the Landmark name is becoming associated with awkward live streams, building contests, and …. battle arenas?
I feel like you do not truly know what Landmark is supposed to be anymore, and as a result neither do your fans. Players like me, the original core fans, saw what we wanted to see months ago and stopped playing and testing because of the lack of communication aimed at keeping us interested in your progress. The focus was lost and shifted more towards this amalgamation of appealing to a different demographic and testing marketing tactics.
I’m not sure what has happened to the EverQuest brand over the past year. I feel like the brand is truly being mismanaged. What used to be a highly-regarded fantasy MMORPG brand portraying a very dignified and mature approach to building virtual worlds is now feeling like a ‘hey look at me, I’m the class clown who will dance and tell fart jokes to get attention!’ I have to be honest… I’ve stopped watching the live streams unless it’s just Dave Georgeson or Terry Michaels or Steve Danuser on the screen, taking themselves seriously, talking about real game-related things.
I have a question for the older crowd at SOE — the men and women who love(d) the older EverQuest games — Do you guys believe in the game(s) you are making? Are these the games YOU want to play? I’m starting to question that… and it concerns me.
Hope is not lost. I’m not jumping ship. I’m still a megafan. I just need to see more from you guys showing me that EverQuest Next has substance and isn’t just another game being made for the MOBA or minecraft generation of kiddies — heck, at this point I just need to see that the game is still going to release; Some out in the blogosphere think EQNext is going to be vaporware if Landmark can’t get its act together and H1Z1 takes off.
Gaining back the confidence of the core crowd of EverQuest fans is going to take a big change in the way you convey information. Utilize your website more and release written material with well-made pages, images and clear descriptions of features — things we can get excited about. Pull back on the reins a bit with the silliness in your live streams and ways you interact with the public. Get us excited about being in Norrath again. Leverage the nostalgia factor! No one from the generation and market you’re currently targeting knows or cares about the name EverQuest, so you’re going to have to either make people care by doing something huge or get the true fans of the name to start doing it for you — you won’t get that without convincing us that you’re still making EverQuest.
EverQuest Next needs to feel like it has a clear direction and vision behind the game. It has to feel like an EverQuest game. Landmark lacks that entirely right now, and as a result the general consensus among fans like me is that it’s floundering.
Thank you for creating worlds I have loved to live in. I respect and admire many of you. I want to be in your world again, just show me that you’re creating something I can care about.